02 January 2013

Entrepreneurial ADD

Originally published at Cirillo Hooper & Company

Can’t sleep at night? Can’t focus on one project for more than a day before jumping onto the next big idea? Getting bored of the business you’re in and ready to start a new one?

You probably have Entrepreneurial ADD (Attention Deficit Disorder). My brother David and myself suffer this affliction. I believe it’s from the buzz that comes with the challenge of building a startup from scratch. As soon as it becomes cashflow neutral the challenge is nowhere near as exciting and you start daydreaming about other business ideas.

The important thing to remember at this juncture, is that at cashflow neutral, no-one is really interested in buying your business yet. Further, if your business is at breakeven, then you have a validated business idea that works! The same cannot be said about any of your new ideas.
You need to discipline to persevere because the business, your customers and staff still need you.

Don’t go riding off into the sunset with another business idea just yet, finish (or bury) the one you started first.